Visual Image Design - Restaurants & Hotels

Author(s): Li Aihong

restaurants & bars | hotel design

Visual Image Design: Restaurants & Hotels takes as its theme the need to create a corporate identity; a complete quick glance visual representation that expresses the unique culture of a place by providing a snapshot of who you are and what you do by reducing it down to simple patterns, typeface and images. Creating a brand requires the design of a common thread, a visual language that binds the package for the customer to collect and take-away; within this collection is a diverse range of designs selling food and a home-from-home escape that can be easily identified from matchbooks to napkins and business cards to menus selling lifestyle and a sense of place and belonging in an almost overwhelming marketplace of themes and ideas. Of interest particularly to anyone who is looking to launch a new enterprise within this industry, and is looking for inspiration and new ideas.

$120.00(AUD)


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Product Information

General Fields

  • : 9789886824320
  • : Artpower International
  • : Artpower International
  • : January 2014
  • : February 2014
  • : books

Special Fields

  • : Li Aihong
  • : Hardback
  • : 260