Product detail

Marketing Your Practice

Marketing Your Practice

$52.95 (AUD)  inc GST
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Description
Offers an overview of how best to approach the marketing of an architectural practice. This book includes topics ranging from defining a marketing strategy that meets your individual needs and budget, to creating a corporate identity, PR, advertising, and making successful award entries. This is a practical and accessible overview of how best to approach the marketing of an architectural practice. Concise in style and comprehensive in scope: the topics range from defining a marketing strategy that meets your individual needs and budget, to creating a corporate identity, PR, advertising, and making successful award entries. This book draws on the experience and marketing skills of a range of industry insiders from successful architectural practices to award-winning design and advertising companies. This is a clear, hands-on approach that can help you give your practice the edge.
Stock Information

General Fields

  • : 9781859463079
  • : RIBA Publishing
  • : RIBA Enterprises
  • : September 2009
  • : books

Special Fields

  • : paperback
  • : 144