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Transformer Principles of Making Isotype Charts

Transformer Principles of Making Isotype Charts

Author: Neurath Marie
$43.50 (AUD)  inc GST
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Isotype (International System of Typographic Picture Education) is a system of pictograms designed to communicate complex information in a nonverbal way. Developed in 1936 by a team of sociologists lead by Otto and Marie Neurath, this process of "transforming" data into visual form has strongly influenced the fields of graphic design. The Transformer: Principles of Making Isotype Charts is the first English-language primer on Isotypethe foundation of the modern-day pictographic signals found in airports, train stations, highway signs, and computer interfaces. Featuring illustrated examples and essays, including a previously unpublished essay by Marie Neurath, The Transformer is a long-overdue appreciation of an important moment in the history of visual communication.
Stock Information

General Fields

  • : 9780907259404
  • : Hyphen Press
  • : September 2008
  • : 128mm X 190mm X 8mm
  • : books

Special Fields

  • : Neurath Marie
  • : Illustrations, maps
  • : P
  • : 1208
  • : 80